Ageevsky won bronze at the Wednesday Festival
- "Ageevskiy" - confectionery factory
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- Ageevsky won bronze at the Wednesday Festival
Promotional videos of the Ageevsky Combine continue to attract the attention of the industry. Recently, the project for the Pshenitsyn brand was awarded a bronze award at the Wednesday Festival in the category "Visual solutions in video advertising". This is the second award in recent months, which confirms the effectiveness of our approaches in brand communications.
The concept of the video, created in collaboration with Struktura.studio production, was based on a combination of cultural codes. The prototype of the main character was a collective image inspired by the characters of Ted Lasso and Novoseltsev from the "Office Novel". This combination of a modern professional and a well-recognized "boyfriend" with sincere sincerity turned out to be close to both the audience and the jury. The creation of the video took 1.5 months, included 7 trucks of props, the work of a team of 100 people and a carefully thought-out style.
It is important for regional producers, such as Ageevsky Combine, to use high-quality marketing tools.
https://2024.festivalsreda.ru/works/vizualnye-reshenija-v-videoreklame/6321/